Business Model

Starter: Magic should be free

• Limited rule sets
• 1 team, up to 2 repositories
• Post-action alerts via Slack and Linear

Growth: Starting at $1,000/year

• Full integrations with key tools
• Up to 4 teams and 16 repositories
• Post-action blocking (not just alerts)

Enterprise: $3,000+/year

• Unlimited teams and repositories
• Compliance-ready reporting
• Premium integrations with tools like Jira and Vanta
• Custom SLAs and support

Value-driven pricing

• Saves teams ~$50K/year by reducing downtime and audit overhead
• Reduces ~100 hours/month in manual monitoring and scripting
• Enables DevOps rule enforcement at scale with agentic automation

As usage grows across teams and orgs, our plans scale with them—from early adopters to compliance-heavy enterprises.